Varun Celly

Google Analytics has a dazzling array of metrics. If you do not understand what each...

The Google Custom reports feature is very powerful and gives you a lot of flexibility....

If you are using Google Analytics for the first time, chances are you are feeling...

Of all the website analytics tools available, Google Analytics is quite a tool. The thing...

In October of 2011, Google said that it would switch from using HTTP to HTTPS....

In this article, we look at different reports that you can consider placing in a...